Mill+ created “The FireFlies Tour: A Journey to Hope,” an original animated piece created for cycling fundraisers The FireFlies. The promo film is in support of the tour’s 16th annual ride over the French Alps from Lake Geneva to the Cannes Lions International Advertising Festival. The challenge is to ride more than 1,000km over 18 mountains in 7 days in support of Bloodwise, a leading UK charity which funds research efforts for leukaemia and cancers of the blood.
https://vimeo.com/170623830




